Sweepstakes Casinos Explained – UK Guide (2025)

Online sweepstakes casinos are a gaming platform that allows players to enjoy casino-style games, such as slots, blackjack, and roulette, without wagering real money directly. Instead, players use a dual-currency system: they purchase or receive Gold Coins for entertainment purposes, which cannot be redeemed for cash, and receive Sweeps Coins for free alongside purchases or promotions, which can be redeemed for real prizes, such as cash, gift cards, or merchandise.
This model complies with sweepstakes and promotional laws rather than traditional gambling regulations, making sweepstakes casinos legal and accessible in many regions where online gambling is restricted. Players use Sweeps Coins to enter sweepstakes-style contests or bonus rounds, and winnings can be redeemed after meeting certain requirements.
TL;DR? AI Summary of Sweepstakes Casinos
- Sweepstakes casinos = Gold Coins (fun) + Sweeps Coins (cash-redeemable).
- No purchase needed; legal in the UK as a prize competition (18+).
- Best UK-friendly sites: WOW Vegas, Stake.us, Fortune Coins.
- Verify ID and hit 50 SC before cash-out (bank, PayPal, crypto).
What exactly are Sweepstakes Casinos?
A sweepstakes casino swaps real-money bets for a dual-currency system:
- Gold Coins (GC) – play-for-fun credits with no cash value.
- Sweeps Coins (SC) – promotional tokens; collect 1 SC ≈ £1 prize value.
How the Sweepstakes Casinos GC + SC Model Works
- Sign up to receive a free bundle (e.g. 7 000 GC + 5 SC).
- Play for fun in Gold mode to learn the game.
- Switch to Sweeps mode when you want real-prize action.
- Collect more SC via daily login, social promos.
- Hit cash-out threshold (50 SC), verify ID, choose payout method.
Are Sweepstakes Casinos Legal in the UK?
Yes. Under UK law these sites are classed as prize competitions. They offer a free-entry route (no purchase necessary) to play casino games. Key points:
- 18+ only; no UKGC licence required.
- Not part of GamStop: reputable brands still enforce self-exclusion tools.
- Prizes are treated as “winnings” → tax-free for UK residents.
Sweepstakes vs Social Casinos (10-sec view)
Feature | Sweepstakes Casino | Social Casino |
---|---|---|
Cash-out? | Yes (Sweeps Coins → £) | No |
Daily bonus | GC + SC | Coins only |
Legal basis | Free-entry contest | Entertainment app |
Target player | Prize-hunter | Casual gamer |
Top UK-Accessible Sweepstakes Casinos 2025
- WOW Vegas – 5 SC + 7 500 GC signup, Pragmatic & Hacksaw slots.
- Stake.us – crypto-friendly, daily wheel up to 10 SC.
- Fortune Coins – live roulette sweeps + NetEnt slots.
5 tips to maximise Sweeps Coins
- Claim free mail-in entries.
- Prioritise high-RTP slots (≥ 96 %) in SC mode.
- Follow sites on X/Instagram for flash codes.
- Use SC for low-volatility games to clear redemption faster.
- Set a GC purchase cap → treat as entertainment spend, not investment.
Online Sweepstakes Casinos FAQs

Chris Vaughan is a Senior Writer and Editor at GamblingAuthority. He has more than 18 years of experience in the iGaming industry and has great knowledge of game developers, trending games and casino research.
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