Emily Thompson

Casino Researcher

Articles 7

Reviews 11

Education

Imperial Colleage London

Expertise

Research and Statistics

Summary

Preivous work history from Statista.com (Research Assistant)
11 years of experience from the online casino industry working at Coral
Emilys research has been used by industry magazines and peers
Speciality in UK Gambling statistics and regulations

Emily Thompson is a casino researcher at GamblingAuthority.co.uk, specialising in statistics, market data, and payment‑method research for UK online gambling. She has been part of the team for more than three years and is the internal go‑to for data‑driven insights on casino topics, from industry studies to game and payment trends. Emily holds a Master’s degree in Mathematics from Imperial College London, which underpins her analytical approach to every article she contributes to.

Emily's Role at GamblingAuthority.co.uk

As a casino researcher, Emily supports the editorial team with research and data for news pieces, explainers, and casino guides. She gathers and checks statistics from regulators, industry bodies, and reputable studies, then translates them into accessible charts, comparisons, and key findings.

Emily also helps craft and co‑write the site’s statistical articles, working closely with senior editors to make sure numbers are presented in context and align with the responsible‑play principles set out in GamblingAuthority’s Responsible Gambling hub. When needed, she reviews existing content to update figures, graphs, and market projections.

Emily Thompson's Areas of Expertise

Emily’s work at GamblingAuthority is centred on:

Gambling participation, harm, and behaviour statistics, especially data from the UK Gambling Commission and wider industry studies, which often feed into our
Responsible Gambling content.
Market trends in UK online gambling, such as growth forecasts, product adoption, and shifts between retail and online channels.
Casino game and vertical analysis, including data‑heavy guides like jackpot slots overviews and online baccarat content, where RTPs, odds, and game popularity matter.
Payment‑method research, including articles on casino payment methods, specific options like credit card casinos, and newer methods like Bitcoin and crypto.

Her aim is to ensure that GamblingAuthority’s guides and news pieces are grounded in robust, clearly explained data rather than assumptions.

How Emily Researches and Verifies Data

Emily’s typical research process involves identifying the best available data sources, cross‑checking numbers, and making methodological limitations clear where relevant. She consults original surveys and reports from regulators and industry bodies, verifies calculations, and highlights caveats such as sample size and time period.

When working on game or payment‑method content, she compares odds, RTPs, and fee structures across casinos and methods, tying in relevant guides like casino payment methods and credit card casinos, so readers can dive deeper into specific topics.