Paysafe Partners with GiG Software to Boost Payment Solutions in iGaming
In a groundbreaking partnership designed to enhance the iGaming experience, Paysafe has teamed up with GiG Software. This collaboration aims to implement Paysafe as the principal payment platform across numerous markets. It aims to do this by leveraging the innovative CoreX player account management solution.
- Paysafe has become the endorsed payment platform for GiG Software across various global markets.
- The partnership focuses on integrating Paysafe’s Local Payment Methods (LPMs) with GiG’s CoreX solution.
- CoreX, an AI-driven platform launched by GiG in January, supports operators in online casinos and betting.
- Paysafe’s LPM suite includes alternatives like Skrill, Neteller, paysafecard and Paysafecash.
- Both companies emphasise their commitment to providing agile and efficient operations to their partners.
A Strategic Alliance in a Complex Landscape
The alliance between payments specialist Paysafe and GiG Software, freshly independent from its recent spin-off from GiG Media (now Gentoo Media), marks a strategic move to consolidate Paysafe as the go-to payments platform for GiG’s operations across the United Kingdom, Europe, North America and Latin America. This partnership leverages the launch of GiG’s CoreX, an AI-powered player account management (PAM) platform. This aims to provide unprecedented flexibility and localisation capabilities for online betting and iGaming brands across regulated jurisdictions.
Empowering Global iGaming Operations
At the heart of this partnership is the integration of Paysafe’s comprehensive suite of Local Payment Methods (LPMs). The integration is focused on GiG’s CoreX platform. This is designed to elevate the payment experience and operational agility for iGaming operators. Paysafe’s LPM offerings, including popular digital wallets partnered with Skrill casinos and Neteller casinos, along with e-Cash solutions such as those offered by UK paysafecard casinos and Paysafecash, are set to complement GiG’s technology, ensuring operators can offer seamless debit and credit card transactions along with a variety of alternative casino payment options. Furthermore, the collaboration gives GiG access to over 30 third-party LPMs. This highlights the partnership’s focus on flexibility and security.
A Vision for the Future for Paysafe
Both Paysafe and GiG have expressed their enthusiasm for the deal. Each company underlines their shared philosophy of equipping operators with the tools needed to adapt to diverse and ever-evolving market demands while staying nimble. Zak Cutler, president of global gaming at Paysafe, hailed GiG as a leader in providing innovative PAM solutions in gaming. Cutler asserted that the partnership is poised to give their mutual operator partners a distinct competitive advantage. On the other side, James Coxon, GiG’s chief operating officer, emphasised how Paysafe’s expansive payment capabilities are aligned with GiG’s mission of driving global expansion and innovation in the iGaming sector.
This collaboration is not just a business venture. It's also a shared commitment to revolutionising the iGaming experience. By focusing on empowering operators with solutions tailored to their specific market needs, Paysafe and GiG are setting the stage for a new era of success. And possibly growth in the online gambling industry.
Peter is our Editor-in-Chief at Gamblingauthority. He has more than eigth years of experience from the iGaming industry and is a valuable resource for everything related to online casinos.
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